Curtis Baigent ︎ has an experimental, research-led art & design practice, working with uncertainty as a medium.
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(︎︎︎currently) Artist, Design Innovation Director, Creative Director & Research Lead @ Forever / FutureDeluxe.
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(︎︎︎formerly) Creative Director @ ManvsMachine & f°am Studio (Zeitguised).
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(︎︎︎generally) from Wellington, New Zealand, living in London, UK [curtisbaigent @ gmail.com]
(15) Film4 Rebrand w/ Channel 4 & ManvsMachine
D&AD Black Pencil winning rebrand for Film 4.
We set out to create a film channel rather than a TV channel, covering all on-air aspects of the brand from live action idents to on screen presentation and beyond.
A custom motion technique, a contemporary take on a classic film strip / projector effect, was developed to span graphic and live-action elements to give the package a visual signature beyond the logo.
We set out to create a film channel rather than a TV channel, covering all on-air aspects of the brand from live action idents to on screen presentation and beyond.
A custom motion technique, a contemporary take on a classic film strip / projector effect, was developed to span graphic and live-action elements to give the package a visual signature beyond the logo.
︎ Co-Direction | Art Direction | Design | Concept
Creative Director: Dan Chase (4creative)
Producer: Liz Arnott (4creative)
Producer: Liz Arnott (4creative)
DoP: Alex Barber
Art Direction / Set Design: Simon Davies (UK) + Max Orgell (US)
Post production / VFX: Analog
Art Direction / Set Design: Simon Davies (UK) + Max Orgell (US)
Post production / VFX: Analog
Colourist: Aubrey Woodwiss (ETC)
Offline Editors: Alex lea (Envy) + Nick Armstrong (Envy)
Music Composition: Resonate
Offline Editors: Alex lea (Envy) + Nick Armstrong (Envy)
Music Composition: Resonate
